Thursday, December 26, 2019

Characteristics Of Willy Loman A Tragic Hero - 834 Words

Willy Loman a Tragic Hero? Death Of a Salesman is a 1949 play written by american playwright Arthur Miller. It is a breathtaking play about Willy Loman, a salesman, trying to chase a dream that died long ago. It expresses how the old man’s life comes crumbling down with his last few attempts to make some of his dream reality and help his family in debt. Now people are debating weather Willy loman fits the right characteristics to be classified as a tragic hero. A tragic hero is someone who makes a judgment error that eventually leads to their destruction. Arthur Miller believes the common man makes the best tragic hero. That leads me to believe Willy Loman is a tragic hero. Though Willy Loman may not fit the classical model of a tragic†¦show more content†¦Willy (shaking Ben’s hand): Ben! I’ve been waiting for you so long! What’s the answer? How did you do it? Ben: Oh, there’s a story in that. Even his Illusion of Ben tries to talk him out of chasing this idea. Willy can’t do it and the only option he can see to help his family and, make his dream somewhat reality, was suicide (Death Of a Salesman Act 1) That brings up his fate. Willy Loman takes his own life as a last attempt to help his family with health care debt and achieving his dream. He bought seeds to plant in the garden. He did this so that after he was gone he would be remembered for being good at something. Once that was done he has one final talk with Ben and crashes into a tree to make his death appear like an accident. Only his small family and (name) attended his funeral. He was only remembered by them and liked but not well liked. He didn’t deserve to have his dream come true. Really he wasn’t a good person. He lied and had an affair with his wife Linda. (Music is heard as behind a scrim, to the left of the house; The woman, dimly seen, is dressing.) Willy (with great feeling): You’re the best there is Linda, you’re a pal, you know that? On the road I want to grab you sometimes and just kiss the life outa you. (The laughter is loud now, and he moves into a brightening area at the left, where The Woman has come from behind the scrim and is standing, putting on her hat,Show MoreRelated Willy Loman as a Tragic Hero in Death of a Salesman Essay examples919 Words   |  4 PagesWilly Loman as Tragic Hero in Death of a Salesman Willy Loman, the troubled father and husband in Arthur Millers Death of a Salesman, can be classified as a tragic hero, as defined by Aristotle in his work, Poetics. In Aristotles Poetics, a tragic hero was defined as one who falls from grace into a state of extreme despair. Willy, as we are introduced to him, becomes increasingly miserable as he progresses from a dedicated, loving father, though not without flaws, into a suicidal, delusionalRead MoreEssay about The American Dream in Death of a Salesman1371 Words   |  6 Pagesview of Willy Loman as a tragic hero because he is convinced that the way to achieve a better life is by living the American Dream. Willy Loman believes that he will find success with the American Dream through his likable personality. Yet, he dies without it, which adds to his tragic downfall. In the play, the American Dream is a misguided perception of success by both Willy Loman and his family. For Willy, the key to achieving success is being well liked. This is a concept that Willy Loman regardsRead More Death of a Salesman by Arthur Miller: Willy Loman is NOT a Tragic Hero987 Words   |  4 PagesDeath of a Salesman by Arthur Miller: Willy Loman is NOT a Tragic Hero In The Death of a Salesman by Arthur Miller, it is argued weather that Willy Loman is a tragic hero. There are cases for both classifications of Willy. By definition, a tragic hero is a person born into nobility, is responsible for their own fate, endowed with a tragic flaw, and doomed to make a serious error in judgment. The tragic hero eventually falls from great esteem. They realize they have made an irreversible mistakeRead More Willy Loman as Tragic Hero of Death of a Salesman Essay1519 Words   |  7 PagesWilly Loman as Tragic Hero of Death of a Salesman       Willy Loman, the title character of the play, Death of Salesman, exhibits all the characteristics of a modern tragic hero. This essay will support this thesis by drawing on examples from Medea by Euripedes, Poetics by Aristotle, Oedipus Rex by Sophocles, and Shakespeares Julius Caesar, while comments by Moss, Gordon, and Nourse reinforce the thesis.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Death of Salesman, by Arthur Miller, fits the characteristics of classicRead MoreWilly Loman as a Tragic Hero in Arthur Millers Death of a Salesman1218 Words   |  5 PagesWilly Loman as a Tragic Hero in Arthur Millers Death of a Salesman Should Willy Loman of Arthur Millers classic, Death of a Salesman be regarded as a tragic hero, or merely a working-class, socially inadequate failure? Described by Miller as a self-destructive, insecure anti-hero, it seems almost impossible for Loman to be what is known as a tragic hero in the classical sense, but with the inclusion of other factors he maybe a tragic hero, at least in the modernRead MoreArthur Miller s Death Of A Salesman Essay1567 Words   |  7 Pagesstory, which represents a character with a tragic flaw leading to his downfall. In addition, in traditional tragedy, the main character falls from high authority and often it is predetermined by fate, while the audience experiences catharsis (Irving 247). Arthur Miller’s play Death of a Salesman is considered to be a tragedy because this literary work has some of the main characteristics of the tragedy genre. In this play, the main character Willy Loman possesses such traits and behaviors that leadRead MoreDeath Of A Salesman By Arthur Miller1573 Words   |  7 Pagessad story, which represents a character with a tragic flaw leading to his downfall. In addition, in traditional tragedy, the main character falls from high authority and often it is predetermined by fate, while the audience experiences catharsis (Bloom 2). Arthur Miller’s play Death of a Salesman is considered to be a tra gedy because this literary work has some of the main characteristics of the tragedy genre. In this play, the main character Willy Loman possesses such traits and behaviors that leadRead MoreWilly Loman Tragic Hero Analysis971 Words   |  4 Pagesor affair; disaster†. The main character, Willy Loman, shows how one dream can become a disaster through his impractical dreams and failing at achieving these goals. Not only does he fail at his dreams, he participates in an affair that is against morals. The idea of a tragic hero is defined as â€Å"a great or virtuous character in a dramatic tragedy who is destined for downfall, suffering, or defeat†. Miller believes that the common man is the best tragic hero because it shows that the average, everydayRead MoreDeath of a Salesman: an American Tradgedy1414 Words   |  6 Pageswith a tragic flaw that eventually causes and leads to their downfall. A tragic hero, according to Aristotle, is one who comes from a high background , with a high status and noble, valuable characteristics. The hero will eventually fall due to their tragic flaw, and will come to a tragic realization of the error of their ways during this process. Death of A Salesman by Arthur Miller is indeed an American Tragedy, but the question is, is Willy Loman a tragic hero? First of all, Willy Loman is notRead MoreDeath of a Salesman1332 Words   |  5 Pagesplay’s titular character in Death of a Salesman, Willy Loman is viewed by many as the definitive modern tragic hero of modern literature. He is a man struggling to gain upward mobility in a society designed to keep him in the trenches. The classic idea of a tragic hero is an important person who falls from a lofty seat in life. Willy, however, is just a common man trying to get to a place he can fall from. According to Arthur Miller, a tragic hero need not be a king or anyone of high rank. What’s

Wednesday, December 18, 2019

A Brief Note On Race, And Gender Discrimination - 1195 Words

Literature Review Discrimination will be the main focus on the research for this paper. The two types of discrimination which I will be focusing on is race, and gender. Gender discrimination is very high in the workforce. I will be primarily focusing on gender discrimination against women in the workforce. Women had to fight for the right to vote. Although they have the right to work they have many hardships in the workforce. Gender discrimination happens in various different occasions, and is developed through a child s parents. Usually when children are biased and make racist remarks, it was developed from things that their parents have taught them. Any type discrimination starts at home usually. Stereotypes and other beliefs can be learned at school, which would be called institutional racism. These are two types of discrimination which I have experienced a lot throughout my life. I support the research which I have done. I support it because I can agree on many different examples, which I have pe rsonally experienced myself. Women are discriminated against in the workforce on a daily basis. It is extremely hard for a women to move up in positions at work, especially compared to a man. This is one of the many reasons women have a hard time attaining a high income. Women are also often put to work at places that had little respect, but when they are given jobs that are worthy of a lot of respect they still do not get it. I have personally experienced this myself. I workShow MoreRelatedEssay on Is Censorship Justified?1174 Words   |  5 PagesIs Censorship Justified? Ever wondered the reason behind racial discrimination, sexual discrimination, children committing crime or violence? The main reason is that censorship is not properly imposed or there is a need of censorship in the society. Censorship is the suppression of ideas and information that certain people, individual, groups or government officials find it objectionable, offensive or dangerous on others. There are varieties of other definitions but all have in common the conceptRead MoreHealth Promotion Among Black or African Population Gcu1095 Words   |  5 PagesFamily-Centered Health Promotion(NRS-429V) January 10, 2016 Health Promotion Among Black or African American Population The Center for Disease Control and Prevention [CDC] (2015) notes that â€Å"Starting in 1997, the Office of Management and Budget (OMB) requires federal agencies to use a minimum of five race categories: White, Black or African American, American Indian or Alaska Native, Asian, and Native Hawaiian or other Pacific Islander.† Each minority group differs in health status and disparitiesRead MoreOverview of the Clip about Jim Performing a Prank on Dwight in The Office1280 Words   |  6 Pagesthat enables individuals to feel and be comfortable, welcome, and safe. This means that there is no discrimination on grounds of biological sex or sexual orientation, cultural background, age, physical or mental ability, race, or gender. This work explores the clip where Jim performs a prank on Dwight in the film The Office. This scene shows unsafe working environment. This report provides a brief overview of the clip, synthesis of the clip in relation to safe space with recommendations given atRead MoreThe Development Of The Fisheries And T ourism On The Monterey Coast Essay1312 Words   |  6 Pagesaquarium celebrating the environment and Monterey’s past. Central to the social story are the conflicts and interactions between people of different gender, class, race, and ethnicity. While Chiang beautifully intersects the two historical subfields, attention to the intersection of social categories was lacking. Throughout the book, there were brief moments of intersectional analysis that greatly contributed to the text. However, these were few and far between. I demonstrate that had Chiang usedRead MoreThe Service of Three Different Discriminatory Practices in Health and Social Settings1455 Words   |  6 Pagesbetween different categories of people or their beliefs and practices, centred around race, age, gender, religion, sexual orientation and disability. Although there are many laws in place to protect individual rights against discrimination such as the Equality Act 2010, there are still cases of it occurrin g in many different situations including within the health and social care system. One type of discrimination which occurs regularly is Racism. Racism can be defined as possessing certain viewsRead MoreDeveloping Product Knowledge Of The Coffee Shop Essay1405 Words   |  6 Pagessources and summarise the information that these references can provide to assist you developing the knowledge of selected products or services. In providing your responses, you should also provide a brief analysis of how reliable and valid of these identified information sources. (Students please note that these information sources can be EITHER from online or books/magazines) Information sources of selected industry and workplace Summary of the information sources How reliable and valid of theseRead MoreRichard Frankland s Digger J. Jones1650 Words   |  7 Pagesserious’ (Scholastic Press, 2007, pp2). The novel adopts a candid, childlike tone which is emphasised through Digger’s poor grammar, naivety and the lack of emotion or emotive language throughout the text, especially in the set passage. Other than the brief mention ‘I wonder if you can see the tears on the page’ (Frankland, 2007, pp7), Digger shows very little emotion. This suggests that Digger doesn’t fully understand the severity of or implications of his brother’s death. The use of the child-like toneRead MoreEmployers Rights and Responsibilities. Essay1151 Words   |  5 Pageswage, Hours worked, Discrimination, Health and safety, Holiday entitlements, Redundancy and dismissal, Training, Disciplinary procedures, Union rights and consultation, among m any others. Labour law covers the deal between employee and employer. Health and safety laws cover working conditions, and minimum wage and other laws set basic compensation levels. The Equality Act protects those of different gender, race, age, sexual orientation, religion or disability, from discrimination. We also have theRead MoreHuman Resource Management and Regulations1323 Words   |  5 Pagestermination due to dislike based on the employees gender, race, color, religion, national origin, age, disability, status as a veteran or jury duty. Such dislike is considered prejudice. Thus, HR Managers must be especially cautious and sensitive when the terminated or soon-to-be terminated at-will employee is a member of a group which can be seen as vulnerable to discrimination in that particular environment. 2. Genetic Information Nondiscrimination Act (a brief overview is attached) The Genetic InformationRead MoreThe Equal Protection Clause Of The Fourteenth Amendment3764 Words   |  16 PagesAmendment to the Constitution was at first created to protect against racial discrimination, but the Supreme Court later expanded the clause to also providing equal treatment amongst different races. The clause says, â€Å"No state shall†¦deny to any person within its jurisdiction the equal protection of the laws† (U.S. Constitution. Art./Amend. XIV, Sec. 1.) A person could not be discriminated upon solely because of his or her race and if the law treated a group of people differently, then a valid reason

Tuesday, December 10, 2019

Discrimination On Smokers free essay sample

1) I don’t agree that today’s discrimination against smokers is equivalent to now illegal racial and gender discrimination years ago. This is because, smoking has got nothing to do with the society’s perception towards smokers. Smoking is being accepted as a social norm by many individuals. Media has been portraying smokers and smoking as a cool and normal thing to be done. Although few individuals in the society has been fighting against smokers, but if we the majority society, don’t really have an issue about smokers. Moreover, smokers also have their own protection law. In the United States Smoker Protection Laws are state statutes that prevent employers from discriminating against employees for using tobacco products. So this shows that there are not many discrimination against smokers. Although employers can keep their workplace, smoke free, they can’t stop their workers form smoking during their free time. Illegal racial and gender discrimination however was a serious issue back then. We will write a custom essay sample on Discrimination On Smokers or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page People was more open to make discrimination against race and gender. It is also important to keep in mind that there was no any law amended to protect equal racial and gender rights at that time. Society wasn’t really into accepting people from other races or gender holding higher position or post in work place. So they were very open in discriminating. Since their victim of discrimination are minorities, there is nothing can be done. Compared to smokers. They are in majority numbers, so their chances of getting discriminated are lower, compared to racial and gender discrimination victims. This is because, society always attacks the minority or weaker race or gender.

Monday, December 2, 2019

Life Cycle Costing Finding free essay sample

In management accounting, there are various costing methods applicable to use in practice. Some of practitioners are familiar with job order costing, process costing and activity based costing. The key idea is to apply the right costing method in the right situation. Life cycle costing (LCC) offers another choice to the user. It is usually found in manufacturing, construction, software companies and product development. As we know, consumer and manager need to make decision on the cost of acquisition and cost of ongoing use of many different assets like equipment, motor vehicle, plant and other. As it seems, the key factor to influence the decision of acquisition on assets is the initial capital cost. In addition, the unrealized cost such as ongoing operation and maintenance cost should be considered before the decision making is made. Life cycle Costing is a process to determine the sum of all the costs related with an asset throughout its life which include acquisition, installation, operations, maintenance, renovation and disposal costs. We will write a custom essay sample on Life Cycle Costing Finding or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page For example, if the managers want to buy the motor vehicle for the purpose of company. They are needed to consider the whole life cycle costing such as their maintenance, their operation, their initial acquisition, and other factor which can give more information to decision maker to make the better decision. This report sets out to address what LCC, why LCC, when LCC, how LCC use on the manufacturing industry. The aim is to provide a clear understanding toward life cycle costing in theory and practise. FINDINGS 1. ) Life Cycle Costing Life cycle costing is estimates and accumulated costs over a product’s entire life cycle in order to determine whether the profits earned during the manufacturing phase will cover the cost incurred during during the pre- (upstream) and post- (downstream) stage. By understand on how to identifying the cost incurred during the different stage of product life cycle, it might help the manager to manage the total costs incurred throughout its life cycle. In addition, life cycle costing is also helps managements deeply understanding the cost consequences of developing and making a product and to identify area in which may cost reduction effective. 1. 1) Life Cycle Costing Concepts The process of Live Cycle Costing involves: I. Assessing costs arising from an asset over its life cycle. Asset life cycle consist of various phase which are planning, acquisition, managing, distribution, and disposition. Though the asset life cycle, all the cost arising from each phase must be estimated at the earlier stage to facilitate in the cost reduction. The acquirer should consider all relevant cost because it is not only about the initial investment and acquisition cost, but all cost occurred over the anticipated life cycle of the assets. II. Evaluating alternative that have an effect on the cost of ownership. The comparisons of asset alternative whether it is at the concept or detailed design level should be evaluate in order to achieve better outcomes from the assets. Each alternative may have different pros and cons. Selecting unfriendly alternative may affect all the cost incurred during the period of ownership. Therefore, a thorough evaluation shall be made to avoid unwanted circumstances. For example, the mobile phone industry such as Nokia, Samsung, HTC and other is a fast moving product. Life cycles are short, mobile phone manufacturers spent lots of money on RD and they have to recover these costs in a short period of time. This explains why newly released mobile phones are sold at such high prices. 1. 2) Reason for use Life Cycle Costing I. Comparison of asset alternatives to achieve better outcome from asset. Each asset alternatives should be evaluated so that it will assess the risk and benefit on every alternatives. A strategize development and implementation of plans and programs for the assets should be done to ensure that the assets operational objectives are achieved at optimum cost. II. Essential in determination of cost in the asset management process. It is important to identifying the cost in the asset management process whether the asset should be acquired, upgraded, maintained, or disposed of. It will serve a framework on how the asset will be acquired; planning for the upgrade and maintenance and disposal process will be managed. III. As managers’ tools in asset. An effective asset manager’ tools will help in delivering company objective effectively and efficiently. In addition, the manager’s tools will be helps by systematic tools like economic appraisal, financial appraisal, value management, risk management and demand management in weighing up the costs and benefits, risks, objective, revenues and expenditures. IV. Enables the decision maker to balance the performance, reliability, maintain abilities and other goals against life cycle costs. In order to achieve the outcomes that reflect performance, reliability and ability, the proper planning, allocation of resources and evaluation of the performance should relate each other and fit together. 1. 3) It can be used in three stages Life cycle costing should be applied when there are three stages: I. The conceptual stage: This is the stage when the initial proposal for investments is being considered. It is to estimate the future cost and provision to be made over the life of the assets. For example, the different type and designs of machine to increase the sales production for the manufacturing industry. II. The acquisition stage. This is the stage where the supplier for the assets is being assessed. It is to assist in the selection of the most cost-effective option. III. The service stage. The stage of decision making on whether to maintain, improve or dispose of the assets. It is to improve the cost effectiveness of the production as well as to improve the specification of future assets. For example, when automotive manufacturing products their car product, they are improving their quality of car. So that to ensure the customer still keeps loyalty to buy their car for future. 1. 4) Estimate Life Cycle Costing The formula to calculate the life cycle costing: Life Cycle Costing = Capital Cost + Life Time Operating Cost + Life Time Maintenance Costs + Disposal Cost – Residual Value 1. 4. 1) Product life cycle: relationship between costs committed and costs incurred Product Life Cycle Phases Figure 1 illustrates the relationship between costs committed and costs incurred in the life cycle costing. It involves three stages of a product’s life cycle, the planning and design stage, the manufacturing stage and the service and distribution stage. Committed or locked-in costs are costs have not been incurred currently but that will be incurred in the future after the decision basis has been made. Costs are incurred when a resource is sacrificed or used. A system of costing is the record cost only had been done when they have been incurred. Furthermore, the costs that have been committed are difficult to be alter. The pattern of cost commitment and incurrence will vary based on the industry and specific product introduced. During the planning and design stage, the cost management can be most effectively exercised compared to the manufacturing stage when the product design and processes have already identified and costs have been committed. At the post sales service and distribution phase, its focus more on cost containment than cost management. 1. 4. 2) Life Cycle Costing Model The information should be obtained before selecting a model. This is to ensure that the analysis can be made. Evaluation should be made in considering the applicability of all cost factors, empirical relationship, constants, elements and variables. Life cycle costing model should: I. Represent the characteristic of the asset being analyzed. It includes the intended use environment, maintenance concept, operating and maintenance support scenarios and any constraints and limitations. II. Comprehensive to include and highlight the relevant factors to the Life Cycle Costing asset. III. Easy to understand in order to permit timely decision making, future updates and modification. IV. Evaluate the specific Life Cycle Costing elements independently of other costing elements. 1. 4. 3) Life Cycle Costing Breakdown into Asset Cost Some element need to be identified in Life Cycle Costing. This is because it requires the breakdown of the asset into its part of cost elements over time. The elements that should be considered are: I. Significant amount of cost that generate components of activity. II. Time in the life cycle when conducting the activity. III. Resources cost categories that relevant such as material, labor, overhead, transportation and others. 1. 4. 4) Benefits of Life Cycle Costing The benefits the manager can gain from Life cycle costing are: I. Planning and analysis of alternative solutions. It is to serve a framework to document and compare the alternatives to achieve significant cost benefits. Life cycle costing concept will give earlier actions to produce revenue or to lower costs. II. Selection of preferred alternatives. The decision maker can use the information for the selection process with the life cycle costing analysis. Better decision should follow from more realistic and accurate assessment of cost and revenue. III. Securing funding. The comparison between the alternatives that have different cash flow patterns over time is important. This is because there are corporate cash flows issues that need to be considered. Life cycle costing analyses provide a basis for projecting cash requirements. IV. Review. The life cycle costing can serve confirmation of the reliability of the life cycle costing model. Besides, the credibility of future life cycle costing plans can be achieved. 1. 4. 5) Life Cycle Costing Process Life cycle costing involves six stages which are: Stage 1: Plan Life Cycle Costing The documentation of the plan needs to be done at the beginning to serve a framework of life cycle costing. This plan must be review to ensure the plan has been interpret correctly and address clearly. Stage 2: Select or Develop Life Cycle Costing Model All relevant categories of cost that will happen in phases of life cycle should be identified. Select a method for estimating the associated cost and develop the estimates. Stage 3: Apply Life Cycle Costing Model Life cycle costing model need to be validated and obtain the model results from each relevant combinations and support scenarios defined in the analysis plan. Stage 4 : Document and Review Life Cycle Costing Results The documentation of the results should be done to ensure the users understand clearly the results and affects of the analysis along with the constraints and uncertainties associated with the result. Stage 5 : Prepare Life Cycle Costing Analysis Life cost analysis used to control and manage the ongoing costs of assets or part thereof. It involves review and development of the life cycle costing model as a cost control mechanism. Stage 6 : Implement and Monitor Life Cycle Costing Analysis Life cycle costing should have a continuous monitoring of the actual performance of an asset during its operations and maintenance and to provide feedback for future reference. 1. 4. 6) Application to industry For pharmaceutical products, the product life cycle is becoming shorter and shorter as new products keep being developed for the market demand purposes. It is not surprising that new drugs are being sold at very high prices. For example, drugs which are used to fight cancer in targeted therapy can cost a patient on average RM 20,000 to RM 200,000 per month. Again, the life cycle is short (or uncertain), and pharmaceutical companies need to pay back the initial costs in RD in a short period making high prices necessary. You can imagine how much the companies need to pay for a team of top tier scientists who have been working in the laboratory day and night for many years while developing the drug. Finally, as a short revision on life cycle costing, suppose a new cancer curing drug XXX is expected to have sales of 100,000,000 units in the coming 10 years. The selling price is targeted at RM 1,000 per unit. RD is RM 10,000,000,000, design cost is RM 500,000,000, manufacturing cost is RM 1,000,000,000, marketing RM 100,000,000, distribution costs another RM 100,000,000 and finally customer service RM 50,000,000. Find the life cycle profit for XXX as follow: RM Millions XXX Sales 100,000 RD (10,000) Design (500) Manufacturing (1000) Distribution (100) Marketing (100) Customer service (50) Life cycle profit 88,250 The life cycle profit is RM 88,250 million (or RM 88,250,000,000). It is for 10 years and thus on average every year the profit is RM 8,825 million which is quite normal for leading pharmaceutical companies. It can be seen that the total life cycle cost is RM 11,750 million and RM 10,000 million (or 85. 1%) spent on RD. CONCLUSION Life Cycle Costing can be conclude as key asset management tool which takes into account the whole of life implication on the asset starting from the cost planning, acquiring, operation maintaining and disposing. It assist in analyse not only the cost of acquiring an asset but also the costs over an asset’s life like long-term operational and maintenance costs. In addition, it will be the guidance on how long term strategic planning process, analysis, evaluation and decision making process towards the asset managements. The best expected outcome can be managed if all the relevant cost and benefits over life span of an asset is taking into account. Lastly to overall cost involve in owning, operating and maintaining an asset from the initial planning up till disposal. Thus, selecting the best alternative in order to minimize the possible cost incurred and maximizes the potential savings that can be made.

Wednesday, November 27, 2019

Quality Management in Service Industries Essay Example

Quality Management in Service Industries Essay Example Quality Management in Service Industries Essay Quality Management in Service Industries Essay Part 1. Introduction In present time, there is a worldwide trend that service industry occupies a dominant position in the economy in the majority of developed countries and areas. Without a doubt, major changes in government policy and business transactions have a significant influence on the flourish of services industry. However, nowadays the increased value of services also brings big pressure on marketers to implement different strategies because there are big variances in the features of service and physical product. To start with, this essay will focus on the reasons why is quality such an important issue in the marketing of services. Furthermore, the reasons why is quality more difficult to manage in service industries than it is in the case of physical goods will also be discussed in this essay. Part 2. Basic Definition I. Quality In manufacturing, a measure of excellence or a state of being free from defects, deficiencies, and significant variations, brought about by the strict and consistent adherence to measurable and verifiable standards to achieve uniformity of output that satisfies specific customer or user requirements. ISO 8402-1986 standard defines quality as the totality of features and characteristics of a product or service that bears its ability to satisfy stated or implied needs. II. Services As one kind of products in the market, â€Å"services are deeds, processes, and performance provided or coproduced by one entity or person for another entity or person. Services as products represent a wide range of intangible product offering that customers value and pay for in the marketplace. †(Bruhn Georgi, 2006) For example, haircuts, consulting, training and travel are representative services. In present society, there is a staggering increasing rate in services industry, which is defined as â€Å"all economic activities whose output is not a physical product or construction, is generally consumed at the time it is produced, and provides added value in forms that are essentially intangible concerns of its first purchaser†. (Lovelock, Wirtz, 2006) III. Service Quality Service quality is defined as â€Å"the customer’s evaluation of a service, where they compared what the receive according to the service’s characteristics with their exceptions regarding these characteristics. (Bruhn Georgi, 2006) Therefore, it is apparent that delivering quality service is linked to customer satisfaction and retention, competitive advantage and long-term profitability. In general customers usually look at the quality of both the process and outcomes of services delivery, which means they take both of technical quality and functional quality into account. Part 3. The importance of quality in the marketing of services The biggest barrier for customers in evaluating service quality is the intangible nature of the service. Most consumers lack the knowledge or the skills to evaluate the quality of many types of services. Therefore, they must place a great deal of faith in the integrity and competence of the service provider. Despite the difficulties in evaluating quality, service quality may be the only way customers can choose one service over another. For this reason, services marketers live or die by understanding how consumers judge service quality. The following table defines five dimensions that customers use when evaluating the importance of service quality. They are tangibles, reliability, responsiveness, assurance, and empathy. (Goodwin and R. Radford, 2008) Reliability is the most important in determining customer evaluations of service quality of the five. Services managers pay a great deal of attention to the tangibles dimension of service quality. Tangible attributes, or search qualities, such as the appearance of facilities and employees, are often the only aspects of a service that can be viewed before purchases and consumption. Consequently, service managers must ensure that these tangible lements are consistent with the overall image of the service product. Except for the tangibles dimension, the criteria that customers use to judge service quality are intangible. For example, how does a customer judge reliability? Since dimensions such as reliability cannot be examined with the sense, consumers must rely on other ways of judging service criteria. One of the most important factors in the judgments of service quality by consumer s is service expectations. These are influenced by past experiences with the service, oral communication from other customers and the service company’s own advertising. For example, customers are usually eager to try a new restaurant, especially when friends recommend it. These same customers may have also seen advertisements placed by the restaurant. As a result, these customers have an idea of what to expect when they visit the restaurant for the first time. When they finally eat out at the restaurant, the quality they experience will change the expectations they have for their next visit and their own comments to friends and colleagues. This is the major reason why providing consistent high service quality is important. If the quality of a restaurant, or any services, begins to deteriorate, customers will alter their own expectations and oral communication to others accordingly. The most critical aspect of service quality specifications is managers’ commitment to service quality. Service managers who are committed to quality become role models for all employees in the organization. (Kasper, H. , van Helsdingen, P. , De Vries, W, 1999) Such commitment motivates customer contact employees to comply with service specifications. It is also important that all managers within the organization embrace this commitment, especially front line managers, who are much closer to customers than higher level managers. Consumers want to have a good shopping experience and the most important aspect of a consumers shopping experience is her quality of service. The most important aspect of a consumers decision on where to shop is going to be her perception concerning the quality of customer service she receives is congruent with the level of respect and courtesy required to earn and retain er loyalty as a contentious consumer. If an organization fails to provide quality customer service, the possibility of that customers continuing as a patron of the organization is highly doubtful. A customer shops at the locations where he or she feels comfortable and where the service provided is of the highest quality. Quality customer service is a important aspect of a shoppers experience and if this is overlooked at any time by an org anization, the companys ability to consistently provide continued value to the consumer will be seriously compromised. The customer service is an important aspect of any businesss ability to remain a market force in an increasingly competitive and diverse marketplace. Good customer service, above all else, is the primary factor in an organizations ability to remain growth and increase profitability over the long-term. (Mudie, P. Cottam, A. 1999) Consistently addressing the needs of the consumer through attention to detail, prompt and good-mannered assistance, and the providing of knowledgeable employees is the first objective in providing a memorable shopping experience. Effective customer service policies focus on providing the customer with customer service that is always consistent and focuses on the customer. When an organization creates a customer-centric and high-quality customer service policy, the organization will continue to create lasting value for the consumer. The key to providing good quality customer service and retaining a customer for the long term is providing the customer with lasting value during his or her shopping experience. A company should promote lasting value in the products it provides and in the quality of service provided to the customer by the organizations employees. Companies that continually focus on the best ways to provide the customer with lasting value and quality customer service compared to the services that the customer could expect to receive from a competitor are assured of the potential to create loyal repeat customers out of each customer that the organization assists. Providing good customer service is important to retaining customers against a competitor who sells the same or similar products. (Mudie, P. Cottam, A. 1999) When two competitors offer the same products at similar prices, the customer will consistently return to the location where they received the best ervice. In providing the best service available, an organization creates lasting value for the customer and any organization that focuses on providing lasting value and unsurpassed customer service will continually ensure that the customers the organization assists become customers for life. Adopting policies that focus on creating lasting value for the customer and pro vides him with unsurpassed customer service inherently gains long-term loyalty from that consumer. Part 4. Quality is more difficult to manage in service industries than it is in the case of physical goods The service industry alters the goods they provide, while the physical goods are presented as is. If you are buying a pair of jeans, for instance, then you get that as is. As long as nothing changes concerning those jeans, then it is easy to regulate and maintain their quality. But if you get a haircut, for instance, then no two will be alike and that increases the chances for mishap. Not only are you getting it from different individuals, but each person cutting the hair wont always provide the same type of service from one person to another. The service industry relies more heavily on human performance than that of the physical goods industry. In the physical goods industry, you can say a quality product is one that has certain measureable characteristics. For example, we could say a quality car is testing safely to a certain standard, getting a certain number of miles per gallon or attaining a certain number of miles per hour in so many seconds. In the services industries, this is much more difficult. We can not easily say what it is exactly that makes a service good for everyone, because it is subjective. For example, you might want to cut your hair, but someone else might like theirs long; or you might want quick customer service more than quality customer service, while someone else might have an opposite idea. Once an organization understands its customers’ needs, it must establish goals to help ensure good service delivery. These goals, or service specifications, are typically set in terms of employee or machine performance. For example, a bank may require its employees to conform to a dress code. Likewise, the bank may require that all incoming phone calls be answered by the third ring. (Zeithaml, V. A. , Bitner, M. J. Gremler, D. D. 2009) Specifications like these can be very important in providing quality service as long as they are tied to the needs expressed by customers. Physical goods are considered quality dependant only on the process of their manufacture. Services on the other hand depend both on the process and the customers’ opinion. Part 5. Conclusion To sum up, quality is an important issue in the marketing of service and it is more difficult to manage in service industries than in the case of physical goods. Quality customer service experiences are the driving force behind customer retention and customer satisfaction. Maximizing the benefits provided through sound customer service policies ensures that the satisfied consumer will express his satisfaction to others and assist the company in continuing to grow their client base through acquisition of customers who are dissatisfied with the level of service they get from the organizations competitors. Tapping into the ability of customer service to maximize this continuous opportunity for revenue is the single most important objective for any company looking to gain a competitive advantage in the highly diverse business environment of today. In order to create the maximized value and satisfy customers, the marketers need to pay more attention to the quality management in service industries. Part 6. References Bruhn, M. Georgi, D. 2006. Services marketing: managing the service value chain. Harlow, UK: Prentice Hall Financial Times. C. Goodwin and R. Radford, 2008. â€Å"Models of Service Delivery: An Integrative Perspective,† in Advances in Services Marketing and Management, ed. T. A. Swartz, D. E. Bowen, and S. W. Bowen, (Stamford, Ct: Jai Press) pp. 231-252. C. Hegge-Kleiser, â€Å"American Express Travel-Related Services: A Human Resources Approach to Managing Quality,† in Managing Quality in America’s Most Admired Companies, ed. J. W. Spechler (San Francisco: Berrett-Koehler Publishers, 1993), pp. 205-212 J. Reynoso and B. Moores, â€Å"Operationalising the Quality on Internal Support Operations in Service Organizations,† in Advances in Services Marketing and Management, Vol. 6, eds. T. A. Swartz, D. E. Bowen, and S. W. Brown (Green-wich, CT: JAI Press, 1997), pp. 147-170 Kasper, H. , van Helsdingen, P. , De Vries, W. 1999. Services marketing management: An international perspective. Chichester: Wiley. Lovelock, C. Wirtz, J. 2006. Services marketing (6th ed. ). Upper Saddle River NJ: Prentice? Hall. McColl? Kennedy, J. R (Ed. ). 2003. Services marketing: A managerial approach. Milton, Qld: John Wiley Sons. Mudie, P. Cottam, A. 1999. The management and marketing of services. Oxford: Butterworth? Heinemann. Pieter P. Tordoir (1995). The professional knowledge economy: the management and integration services in business organizations. p. 140. Zeithaml, V. A. , Bitner, M. J. Gremler, D. D. 2009. Services marketing: Integrating customer focus across the firm (5th ed. ). Sydney: McGraw? Hill Irwin.

Saturday, November 23, 2019

Your Opinion and Mine

Your Opinion and Mine In every wood in every spring there is a different green. ~ J. R. R. Tolkien (The Fellowship of the Ring) Recently theres been bru-ha-ha over Goodreads. About how readers and authors dont mix. How some authors dont like a lot of the reviews and threaten reviewers, and about how reviewers feel the latitude to crucify writers without ramifications. And I shook my head at the squabble amongst children. There are trolls out there. Ive banned them myself. Oh, you dont want my opinion? I was asked. This is just about siding with Hope Clark? I did not answer. I dont believe in arguing with children. As the persons posts  escalated, demeaning me and others, feeling free and unchecked, I just blocked her. No drama, no explanation, no last retort. My followers deserve better. My time is worth more. When you have a Facebook or Twitter account, or blog, or write op-eds anywhere, you are entitled to your opinion. Deliver it with intelligence and professionalism and expect feedback. But it crosses the line of maturity when one side or the other demands to be heard, demands to be right, and curses the other side for being different. You cannot win arguing with those people. You cant win arguing period. Because when you reach the level of arguing, which means you ditch adult debate, you are flexing your muscles saying your dad is bigger and can whip your dad. Which sounds like just what it is . . . playground banter.  Lately were even hearing about adults taking this squabble to the point of threats. I want to pinch their heads off, on both sides. Nobody able to keep their bloody mouths shut. So many wanting to snap and win. Tell me thiswhat do you win if you indeed best the other side? You dont, because youve exposed your ass to the world and you cant unsee whats been seen. Asses are rarely pretty. Ive received some silly reviews, silly in my opinion. I let them stand, mainly because I recognize that reviewer as having an opinion, too. I dont ask for explanation. Why? The majority of my reviews love the books. Thats my focus, not the oddities. Not the anomalies. Not the folks who feel empowered at a keyboard. Ill let the numbers speak. Obsessing over the one bad review undermines all the good ones, draws attention to it. Frankly, the good reviews prove that the bad review holds less value. All without arguing. I repeat . . . all without arguing. Ill respect your right to review as you please, and you respect my right to write as I please. My stories may swear, bleed or have sex. You may not like stories that swear, bleed or have sex. But I dont believe in the reviewer slashing the author, her life, or her beliefs over how she tells a tale. And I dont believe in an author doing the same against a reviewer. I know where you live, has no place in this profession, from either side. When you take it personal, you show the world you have a thin skin, and that your focus is not where it should be . . . on reading and writing good books.

Thursday, November 21, 2019

Welfare of Government Essay Example | Topics and Well Written Essays - 1250 words

Welfare of Government - Essay Example This paper discusses the ways in which various governments influence the process of innovation and technological developments, and ways in which the government approaches can help achieve sustainable levels of energy use. Innovation and the Government Governments across the globe support technological innovations, including their creation and demonstration, to give confidence and promote the private investors in their countries to adopt these new technologies. Governments will get involved in innovations through initiating technological research, development and demonstration projects in which they offer wide financial support. Further, governments support innovations and technological developments in their nations through subsidizing programs that support these developments (Deutch 2005). The governments have acknowledged that innovation is the process through which they can effectively achieve technical change. The governments are actively involved in the initial step of innovation , which is the creation of technology in their countries. This is often accomplished through supporting the discovery of new technologies and sciences. As earlier mentioned governments together with the help of the private sector and other foundations, sponsor and fund the discovery activities (Deutch 2005). The research and development activities are performed in industries, hospitals, universities as well as laboratories. Governments also help to deploy new discoveries of science and technology in business enterprises or society. Governments encounter challenges in technological changes when deploying new technological innovations because of the uncertain investment decisions involved, the changes involved in the production process with the personnel and customizing these new products or services to meet the needs and the demands of the customers (Deutch 2005). Government Energy Policy Options The governments are greatly concerned with the energy sector and its policies across the globe. The governments’ involvement in energy policies is because energy is a very significant aspect of the economy. The availability, the pricing and the efficiency of energy in all countries affects the performance of the economy. In addition, energy use significantly affects the environment, more specifically the global climate change, which must be addressed by the governments. In certain governments, such as the United States, the reliance on imported oil, and progressively more gas, has essential security implications for the country as well as its partners (Deutch 2005). Most of the global energy policies for various governments are a shift from nuclear dominated power to renewable energy because of their capacity to be environmentally sustainable. Options in energy policy are defined by security of the energy, the reduced costs and alternatives that aim at promoting sustainable environment across the globe. This renewable energy policy options can be achieved by gov ernments reducing their dependence on the nuclear powering their medium and long-term policy plans (Maeda 2012). More important, the governments should enhance the safety of energy in their countries. Moreover, to achieve environmentally sustainable use of energy levels, the governments ought to reduce their dependence on fossil fuels, and reduce the levels of carbon monoxide emissions into the atmosphere (Maeda 2012). Support Options Governments can support the technological innovations through setting the regulations and rules that govern the innovation activities. This will enable the innovations and influence the performance of the process. The support options by the governments include

Wednesday, November 20, 2019

Industry Analysis and Financial services of Pan America Research Paper

Industry Analysis and Financial services of Pan America - Research Paper Example According to 2006 statistics in the industry, more than 133 billion litres are sold per year which raised the global revenue to 294.5 billion. Analysis of the industry In analysing the industry, it is critical to understand Panama, what opportunity it offers and the products that are produced in the country. Panama is a country that shows a great diversity in terms of people who live there. Most of the residents come from different countries. A lot of people in Panama prefer beer compared to other beverages. In the year 2011, its production was reported to have grown by 5.1%. The market in panama is worth more than $390 in a year. Another brand that seems to grow and is on the list is wine (Holmes 45). The prices of beer and wine in Panama which are the popular drinks are $35 for each beer and $40 for each wine. When you compare these prices with Gasolina, they prove to be high because Gasolina normally ranges from $7-10. The high prices in panama come due to high costs of living due to its diversity and that it attracts a lot of people. This means that the company will have to increase its selling price in panama in order for it to beat the competition. Gasoline has an opportunity to grow in Panama because it is a new product that is unique in its own way. It is unique in that it has six flavours. It is made with unique spirits which include Caribbean white rum, filtered and distilled vodka, 100% tequila and 100% natural fruit juices. It is easier for outdoor consumption due to its portability. This is because it is packed in 20ml aluminium pouches that even have a straw inside. Its growth is possible due to the diverse cultures in Panama and the uniqueness of the product. With such a product the people of Panama will not find it difficult to pay for the drink at whichever cost. Looking at the industry in general, the market is dominated by few key players which lead to intense competition (Giesbrecht 55). There exists operating uncertainty due to changing con sumer tastes. Margins and pricing are often under pressure. It has three leading industries that account for almost 40% of the overall market share. The leading company is Anheuser-Busch. It holds over 20% of the total volume of the market. This company has 14 brands and each generates over 1 billion USD in a year. The company produces global and regional brands, one of them being Corona. It employs about 11,600 people in 30 countries. The company sales majorly come from North America. Another key competitor in the market is SABMiller. In the market ranking, it is among the top five companies in the industry. Its portfolio contains more than 150 brands. Among its brands are international beers such as Pilsner, Urquell and also local brands like Castle Milk Stout. It operates in 75 countries in Asia, Africa, Europe, North America and also South America. Its sales are around 21 billion litres of lager in a year. Coors is another competitor in the industry which is ranked in the sevent h position globally. It operates Colorado brewery that that is the largest brewing facility that operates singly. It was the first company to use the aluminium can and it operates the largest plant that produces aluminium cans. Among its products is Coors Light. The industry is a global business that contains several businesses that are multinationals and thousands of small producers. The

Sunday, November 17, 2019

Hydrolic Fracking Research Paper Essay Example for Free

Hydrolic Fracking Research Paper Essay Hydraulic fracturing is a process used in nine out of 10 natural gas wells in the United States, where millions of gallons of water, sand and chemicals are pumped underground to break apart the rock and release the gas. Scientists are worried that the chemicals used in fracturing may pose a threat either underground or when waste fluids are handled and sometimes spilled on the surface. The natural gas industry defends hydraulic fracturing, better known as fracking, as safe and efficient. Thomas J. Pyle, president of the Institute for Energy Research, a pro-industry non-profit organization, claims fracking has been â€Å"a widely deployed as safe extraction technique,† dating back to 1949. What he doesn’t say is that until recently energy companies had used low-pressure methods to extract natural gas from fields closer to the surface than the current high-pressure technology that extracts more gas, but uses significantly more water, chemicals, and elements. The industry claims well drilling in the Marcellus Shale will bring several hundred thousand jobs, and has minimal health and environmental risk. President Barack Obama in his January 2012 State of the Union, said he believes the development of natural gas as an energy source to replace fossil fuels could generate 600,000 jobs. However, research studies by many economists and others debunk the idea of significant job creation. Barry Russell, president of the Independent Petroleum Association of America, says â€Å"no evidence directly connects injection of fracking fluid into shale with aquifer contamination.† Fracking â€Å"has never been found to contaminate a water well,† says Christine Cronkright, communications director for the Pennsylvania Department of Health. Research studies and numerous incidents of water contamination prove otherwise. In late 2010, equipment failure may have led to toxic levels of chemicals in the well water of at least a dozen families in Co noquenessing Township in Bradford County. Township officials and Rex Energy, although acknowledging that two of the drilling wells had problems with the casings, claimed there were pollutants in the drinking water before Rex moved into the area. John Fair disagrees. â€Å"Everybody had good water a year ago,† Fair told environmental writer and activist Iris Marie Bloom in February 2012. Bloom says residents told her the color of water changed to red, orange, and gray after Rex began drilling. Among the chemicals detected in the well water, in addition to methane gas, were ammonia, arsenic, chloromethane, iron, manganese, t-butyl alcohol, and toluene. While not acknowledging that its actions could have caused the pollution, Rex did provide fresh water to the residents, but then stopped doing so on Feb. 29, 2012, after the Pennsylvania Department of Environmental Protection (DEP) said the well water was safe. The residents absolutely disagreed and staged protests against Rex; environmental activists and other residents trucked in portable water jugs to help the affected families. The Marcellus Outreach Butler blog (MOB) declared that residents’ â€Å"lives have been severely disrupted and their health has been severely impacted. To just ‘close the book’ on investigations into their troubles when so many indicators point to the accountability of the gas industry for the disruption of their lives is unbelievable . In April 2011, near Towanda, Pa., seven families were evacuated after about 10,000 gallons of wastewater contaminated an agricultural field and a stream that flows into the Susquehanna River, the result of an equipment failure, according to the Bradford County Emergency Management Agency.The following month, DEP fined Chesapeake Energy $900,000, the largest amount in the state’s history, for allowing methane gas to pollute the drinking water of 16 families in Bradford County during the previous year. The DEP noted there may have been toxic methane emissions from as many as six wells in five towns. The DEP also fined Chesapeake $188,000 for a fire at a well in Washington County that injured three workers. In January 2012, an equipment failure at a drill site in Susquehanna County led to a spill of several thousand gallons of fluid for almost a half-hour, causing potential pollution, according to the DEP. In its citation to Carizzo Oil and Gas, the DEP strongly recommended that the company cease drilling at all 67 wells â€Å"until the cause of this problem and a solution are identified.† In December 2011, the federal Environmental Protection Agency concluded that fracking operations could be responsible for groundwater pollution.â€Å"Today’s methods make gas drilling a filthy business. You know it’s bad when nearby residents can light the water coming out of their tap on fire,† says Larry Schweiger, president of the National Wildlife Federation. Whatâ €™s causing the fire is the methane from the drilling operations. A ProPublica investigation in 2009 revealed methane contamination was widespread in drinking water in areas around fracking operations in Colorado, Texas, Wyoming, and Pennsylvania. The presence of methane in drinking water in Dimock, Pa., had become the focal point for Josh Fox’s investigative documentary, Gasland, which received an Academy Award nomination in 2011 for Outstanding Documentary; Fox also received an Emmy for non-fiction directing. Fox’s interest in fracking intensified when a natural gas company offered $100,000 for mineral rights on property his family owned in Milanville, in the extreme northeast part of Pennsylvania, about 60 miles east of Dimock. Research by a team of scientists from Duke University revealed â€Å"methane contamination of shallow drinking water systems that is associated with shale-gas extraction.† The data and conclusions, published in the May 2011 issue of the prestigious Proceedings of the National Academy of Sciences, note d that not only did most drinking wells near drilling sites have methane, but those closest to the drilling wells, about a half-mile, had an average of 17 times the methane of those of other wells. â€Å"Some of the chemicals used in hydraulic fracturing—or liberated by it—are carcinogens,† Dr. Sandra Steingraber told members of the Environmental Conservation and Health committee of the New York State Assembly. Dr. Steingraber, a biologist and distinguished scholar in residence at Ithaca College, pointed out that some of the chemicals â€Å"are neurological poisons with suspected links to learning deficits in children,† while others â€Å"are asthma triggers. Some, especially the radioactive ones, are known to bioaccumulate in milk. Others are reproductive toxicants that can contribute to pregnancy loss.† An investigation by New York Times reporter Ian Urbina, based upon thousands of unreported EPA documents and a confidential study by the natural gas industry, concluded, â€Å"Radioactivity in drilling waste cannot be fully diluted in rivers and other waterways.† Urbina learned that wastewater from fracking operations was about 100 tim es more toxic than federal drinking water standards; 15 wells had readings about 1,000 times higher than standards. Research by Dr. Ronald Bishop, a biochemist at SUNY/Oneonta, suggests that fracking to extract methane gas â€Å"is highly likely to degrade air, surface water and ground-water quality, to harm humans, and to negatively impact aquatic and forest ecosystems.† He notes that â€Å"potential exposure effects for humans will include poisoning of susceptible tissues, endocrine disruption syndromes, and elevated risk for certain cancers.† Every well, says Dr. Bishop, â€Å"will generate a sediment discharge of approximately eight tons per year into local waterways, further threatening federally endangered mollusks and other aquatic organisms.† In addition to the environmental pollution by the fracking process, Dr. Bishop believes â€Å"intensive use of diesel-fuel equipment will degrade air quality [that could affect] humans, livestock, and crops.† Equally important are questions about the impact of as many as 200 diesel-fueled trucks each day bringing water to t he site and then removing the waste water. In addition to the normal diesel emissions of trucks, there are also problems of leaks of the contaminated water. â€Å"We need to know how diesel fuel got into our water supply,† says Diane Siegmund, a clinical psychologist from Towanda, Pa. â€Å"It wasn’t there before the companies drilled wells; it’s here now,† she says. Siegmund is also concerned about contaminated dust and mud. â€Å"There is no oversight on these,† she says, â€Å"but those trucks are muddy when they leave the well sites, and dust may have impact miles from the well sites.† Research â€Å"strongly implicates exposure to gas drilling operations in serious health effects on humans, companion animals, livestock, horses, and wildlife,† according to Dr. Michelle Bamberger, a veterinarian, and Dr. Robert E. Oswald, a biochemist and professor of molecular medicine at Cornell University. Their study, published in New Solutions, an academic journal in environmental health, documents evidence of milk contamination, breeding problems, and cow mortality in areas near fracking operation s as higher than in areas where no fracking occurred. Drs. Bamberger and Oswald noted that some of the symptoms present in humans from what may be polluted water from fracking operations include rashes, headaches, dizziness, vomiting, and severe irritation of the eyes, nose, and throat. For animals, the symptoms often led to reproductive problems and death. Significant impact upon wildlife is also noted in a 900-page Environmental Impact Statement (EIS) conducted by New York’s Department of Environmental Conservation. According to the EIS, â€Å"In addition to loss of habitat, other potential direct impacts on wildlife from drilling in the Marcellus Shale include increased mortality . . . altered microclimates, and increased traffic, noise, lighting, and well flares.† The impact, according to the report, â€Å"may include a loss of genetic diversity, species isolation, population declines . . . increased predation, and an increase of invasive species.† The report concludes that because of fracking, there is â€Å"little to no place in the study areas where wildlife would not be impacted, [leading to] serious cascading ecological consequences.† The impact of course affects the quality of milk and meat production as animals drink and graze near areas that have been taken over by the natural gas industry. The response by the industry and its political allies to the scientific studies of the health and environmental effects of fracking â€Å"has approached the issue in a manner similar to the tobacco industry that for many years rejected the link between smoking and cancer,† say Drs. Bamberger and Oswald. Not only do they call for â€Å"full disclosure and testing of air, water, soil, animals, and humans,† but point out that with lax oversight, â€Å"the gas drilling boom . . . will remain an uncontrolled health experiment on an enormous scale.† Bibliography of Works Cited: http://www.marcellusoutreachbutler.org/ http://www.counterpunch.org/2012/03/19/the-perils-of-fracking/ www.coalitiontoprotectnewyork.org http://psehealthyenergy.net/data/Bamberger_Oswald_NS22_in_press.pdf http://www.scribd.com/doc/97449702/100-Fracking-Victims http://www.nytimes.com/2011/08/04/us/04natgas.html?pagewanted=all http://steingraber.com/ http://frack.mixplex.com/content/scientific-study-links-flammable-drinking-water-fracking http://www.hydraulicfracturing.com/Pages/information.aspx http://www.epa.gov/hydraulicfracture/ http://geology.com/articles/hydraulic-fracturing/

Friday, November 15, 2019

Abortion :: Abortion Pro Choice Argumentative

Abortion   Ã‚  Ã‚  Ã‚  Ã‚  Abortion is one of the most controversial topics of all times. It has caused countless deaths and several violent confrontations between the two separate parties of opinion. The fight between pro-life and pro-choice supporters has been long and brutal. This is because, despite what several people may believe, abortion is neither right nor wrong. It is the matter of a personal opinion, where, each side can say with certainty that the other one is wrong.   Ã‚  Ã‚  Ã‚  Ã‚   The question remains, should abortion be legal? Though some may disagree on this point, the fact is that legalized abortion is the only way to protect the lives of women around the world. If you look into American history to see the results of prohibiting abortions to women, you will see that no abortion means more women dead. The violence, which occurs today because of the pro-choice/pro-life conflicts is minimal in comparison to the thousands of hopeless women who turned to illegal abortions--either self-inflicted or preformed by the backroom "professionals"-- which resulted in infection, massive blood loss, and death. It is now since the abortion is legal better for women, because they have a place to go to where abortions can be performed in a clean environment and with minimum risks. The legalization of abortion is the only choice, no matter what side one takes in the debate. Women will try to do what they think is necessary to live as they wish, no matter w hat the risks are. In order to live as she chooses a woman may give up her freedom, her morals, her beliefs, her family, or even her life.   Ã‚  Ã‚  Ã‚  Ã‚  Abortion has been around for many years in every inhabited corner of the world. It has always been accepted as a mean to prevent the suffering of both the woman and her potential child. Abortion has been practiced widely in every society for many reasons including famine, war, poverty, overpopulation, or simply because a woman felt she was not ready for a child (Whitney 40). No one ever questioned a woman's right to this procedure. After all, who but God had the right to judge what a woman did with her own body? This thought process lasted till the 1800's. During the era of change people began to turn their attention in a new direction, the fetus. They began to protest abortion as cruel, inhumane, and murderous. Filled with a new sense of purpose and the glory of a fresh, righteous cause to uphold this new morality swept the countryside enveloping everyone in its wake.

Tuesday, November 12, 2019

Presentation of the Principles of Science in the Movie Armageddon Essay

People have successfully created an advance and modern attack of imparting to students the principles of and topics relating to science or physics laws. What used to be a general learning course of study present in every curriculum of almost all school facilities was made into an exciting and entertaining education. This is attributed to the fact that the fresh approach utilizes films or movies to present and make students internalize and grasp scientific concepts in depth. This is achieved by studying and connecting every scene of a movie with the pieces of information derived from the important science or physics laws. By making students recognize and understand the effects of movie scenes and relating them to reality aroused the curiosity of students who normally regarded the subject as too difficult and dull when taught in the conventional manner. Ultimately, the presentation and use of the principles of science or physics in a movie have created more options for instructors to boost the improvement and benefits of the course to the studies of students and to the society in general. The 1998 blockbuster movie Armageddon top-billed by Bruce Willis (Harry Stamper), in particular, tells of a large and uncontrolled asteroid as large as Texas, which is bound to collide with our planet in 18 days. Harry, with his group of oil well drillers, is sent to space under a mission to stop this catastrophe from happening and prevent the destruction of the planet and mankind. To achieve this, they have to destroy the asteroid with a powerful nuclear bomb by placing it inside the asteroid (Bruckheimer & Bay, 1998). From the perspective of physical science, it is actually during the drilling scenes of the movie that the principles of science and physics law are likewise being laid out. This explains the logic behind the showing of the horizontal speed and increased velocities of the asteroid, which was blown-up into pieces by the nuclear bomb. These two scientific conditions are actually aimed at showing how a powerful nuclear bomb can greatly destroy the asteroid at that intense speed and resulting its pieces in just avoiding the planet and eventually forbidding a tragic end. A scientific analysis of this condition creates an impression that the movie scenes have effectively presented the use of energy and momentum preservation, addition of vector, as well as the law of gravity. Moreover, the formula and calculations used by the characters in the movie provide an apparent introduction to the students of the principle of devising fair or sensible calculations or approximations. One particular example is the use of the asteroid and making it appear that its size is the same as that of Texas (Bruckheimer & Bay, 1998). With this variable, it is assumed that Texas is a square size the surface area of which is equivalent to this U. S. state. Subsequently, the asteroid’s figure is estimated to be a cube, with each side equivalent to the surface area of the cited state. Therefore, the total mass or physical measure of the asteroid can then be adequately estimated by multiplying the amount of the cube by the normal density or concentration of the planet Earth. Thus, the nuclear bomb employed to detonate the asteroid which is equal to at least 100,000 bombs that were dropped in Hiroshima during World War II gave an estimate of the energy needed by Harry and his team to carry out the heroic task. Further presumption that all of the said energy turned into a kinetic energy separated equally between the two parts of the asteroid, would tell us that the length of the portions of the asteroid can be calculated. Results of the computation conclude that the direction where they are heading would turn perpendicular to its primary route of motion by the time they impact the planet. This could be possible when the energy required to blow up and separate the asteroid into two is ignored. The deflection for each asteroid piece is only a little over 200 meters. This will lead to the scenario that a two half-Texas-size, rather than only a Texas-sized asteroid, will reach and destroy the planet. This concept of physics was what Armageddon effectively presented. This explains why it is practically understandable for the United States, or any nation for that matter, to discover and pursue the movements of any object in the space that is likely to hit the planet or come near its crossing orbits. Armageddon was able to present that the principles of science or physics laws are beneficial to society. This is because the movie succeeded in realizing the purpose of increasing awareness on the said field of study among students. The movie also proved that recognizing the wonders of science can be breathtaking and satisfying especially when presented in the context of an entertaining film such as Armageddon. Reference Bruckheimer, J. (Producer) & Bay, M. (Director). (1998). Armageddon. [Motion picture]. Burbank, CA: Touchstone Pictures.

Sunday, November 10, 2019

Metropolis and Nineteen Eighty-Four Essay

The question (adapted from 2014 HSC) Rebellion and revolution are ideas which connect Metropolis and Nineteen Eighty-Four. How do these two texts from different contexts reflect changing perspectives on this idea? What it requires Both texts are connected by an exploration of rebellion and revolution that have direct relevance to the composers and their audiences. Compare and contrast the similarities and differences of the way each text portrays rebellion and revolution, taking into account context, audience, language and textual form. Prescribed texts: Metropolis (1929), directed by Fritz Lang (film) Nineteen Eighty-Four (1949) by George Orwell (novel) Introduction begins with broader positioning of thesis, then introduces text followed by thesis statement which suggests contextual links When distribution of power in a society is too unevenly distributed, or when one group abuses their power too greatly to the detriment of others, then the oppressed often find a way to rebel or even initiate revolution. In Metropolis and Nineteen Eighty-Four we see depictions of dystopian societies that provoke rebellion or revolution, though as each text was produced during or shortly after significantly different periods of conflict and upheaval, we ultimately see two different attitudes presented, with very different expectations for the outcome of such actions. Topic sentence links to question Direct reference to context Analysis of images & sequences from the text with comparison of examples from text to reinforce topic sentence Concluding statement links back to thesis and introduces next paragraph Throughout history, the most common social structure to provoke revolution is one with hierarchical social classes. Lang’s depiction of divided social classes in a film encouraging sympathy for the lower class has parallels with its time, being produced shortly after the German revolution in which the imperial government was replaced by a form of representative democracy (the Weimar Republic). Lang uses expressionistic imagery, and the strong contrast of light and shade characteristic of German Expressionist Cinema to distinguish the two classes inhabiting the futuristic city. The workers are depicted in uniform black, trudging in synchronised columns into a dark tunnel to their work with the machines. Exiting, they walk at a slower pace suggesting work draws the life out of them, while montages of gears and heavy machinery construct them as part of the machine. This opening sequence is juxtaposed with the light shades and open spaces of the upper city, particularly the Eternal Garden. While workers trudge into dark tunnels, Freder, the protagonist and other sons of Metropolis’ elite run freely in leisure activities beneath towering walls and statues. This clear social divide establishes the familiar pattern for the revolution that is to come. Connects texts with comparative phrase ‘more complex’ Contextual difference between texts Brief summary of text links to topic sentence. Analysis of narrative style continues line of argument Orwell’s Nineteen Eighty-Four explores the more complex scenario of an oppressive regime that maintains power through propaganda, subtle behavioural controls, and fear. Written 20 years after the production of Metropolis, and after the world had already seen the extremes of fascism and totalitarian regimes such as Hitler’s Nazi Party and Stalin’s regime in  Russia, Orwell creates a dystopian society of satirical extremes in which every aspect of an individual’s life, including their thoughts, are the subject of control strategies implemented in the name of the oppressive figurehead known as Big Brother. The close-framed narrative allows the reader to get inside the head of protagonist Winston Smith, a member of the Outer Party of the English Socialist Party in decaying post-revolutionary London, now part of the mega-state of Oceania. His main occupation of rewriting historical records to reflect current party policy represents one extreme manifestation of totalitarian control. Through this activity, Winston introduces us to Doublethink, the ability to hold two contradictory ideas in your head while guiding yourself to believe the one that best fits the principles of Ingsoc, the party doctrine. To even doubt or question Ingsoc is dubbed ‘thoughtcrime’, and pursued ruthlessly by the thought police. Contextual links reinforce thesis Comparison of set texts and concluding statement link back to thesis In a policy reminiscent of the great purges of Stalinist Russia or the Night of the Long Knives in Hitler’s Nazi Party, anyone accused of thoughtcrime is ‘disappeared’ in the night and presumed executed or vaporised. Unlike the clearly divided social classes of Metropolis, the climate of fear in totalitarian London, coupled with the ever-present eye of Big Brother through the telescreens and the slogan ‘Big Brother is Watching You’, encourages people to oppress themselves, as people live in fear of being accused, falsely or otherwise, and executed. Topic sentence establishes commonality between texts before focusing on specific text Brief synopsis, introducing biblical allusions Detailed analysis of imagery and symbolism showing different perspectives linked to thesis Concluding statement links to next paragraph While both texts explore the idea of rebellion and revolution against such oppressive regimes, neither provides a single-sided view of the issue. In Metropolis, the revolution is initiated as a foolhardy act of manipulation by the ruling class. Joh Fredersen and his mad scientist companion, Rotwang, kidnap Maria, the Madonna-like figure who first entices Freder to learn the plight of the workers. After seeing Maria preaching to the workers using the oft-repeated phrase that ‘the mediator between the head and the hands must be the heart’ Frederson and Rotwang replace her with a robotic doppelganger to stir up dissent and rebellion in the workers so that Fredersen can be justified in using greater force against them. The workers who rise to robot-Maria’s call to destroy the machines are depicted as foolhardy, as they unknowingly leave their children behind in peril when their rampage causes flooding. This action symbolises the dangers of revolution, suggesting that in taking control of the present, then the future that the children represent may be sacrificed. Further folly is committed when the workers ignore the warnings of one of their own, Grot, and destroy the heart machine of Metropolis, symbolically rendering the city lifeless and in essence destroying the thing they may have hoped to claim. The epic scale of this revolution, however, is in strong contrast to the nature of rebellion in Nineteen Eighty-Four. Compares texts with ‘instead’ Developing argument with textual references and analysis of motif Analysis of symbolism links to topic sentence Concluding statement includes contextual links Instead of an epic revolution, Winston’s rebellion against the party is ironic in that his rebellion is to pursue acts associated with a ‘normal’ life. Once the audience understands the concepts of thoughtcrime and doublethink, then it becomes apparent how his continued questioning of the  official party story is a dangerous and rebellious act. A key motif that represents Winston’s rebellion is the repetition of the line ‘two plus two equals four’, which the audience recognises as a factual statement, but which comes to symbolise the power of the party’s control mechanisms that they might persuade someone to believe that two plus to equals five. In this way, all of Winston’s rebellions take the form of ordinary activities for the reader – a love affair, consuming real coffee and chocolate – yet the fact they are rebellious defines another aspect of life that the party has coerced and perverted as part of their driv e for power. Winston’s rebellion celebrates life and his actions serve as Orwell’s warning against any system of authority in which everyday actions might be seen as questionable. Directly compares texts with brief analysis of plot and   concluding link to thesis It is in the resolution of the acts of rebellion and revolution that the key differences between the texts emerge. Where Metropolis ends with a sense of hope (the liberated Maria unites Grot and Federsen through the empathic figure of Freder), Nineteen Eighty-Four’s final line in which Winston proclaims his love for Big Brother is seen as a final, crushing defeat that suggests no hope exists in such a system of power. Conclusion summarises how the question has been answered, with suggestions for further lines of inquiry arising from this essay In conclusion, it is possible to view these two texts as counterpoints to each other. While still recognising the dangers of revolution, Metropolis reflects the sense of hope that is ultimately represented by such an action while Nineteen Eighty-Four shows what such hopes can easily become. It is not insignificant then that Orwell wrote his novel after fighting directly against the fascists that would arise out of the German experience, and that he throws into question the value of the revolutionary spirit and whether or not it has ever produced an ideal, long-term outcome.

Friday, November 8, 2019

Contoh Proposal Bahasa Inggris Essay Example

Contoh Proposal Bahasa Inggris Essay Example Contoh Proposal Bahasa Inggris Essay Contoh Proposal Bahasa Inggris Essay However, English is needed by people work in tourism that use in hotel, restaurant, guide, tour and travel an d anymore. Therefore, the writer was observed in SMS Partisan Amtrak and the writer has found the problem in vocabulary learning. The students of SMS Partisan Amtrak still weak in vocabulary when their teacher ask any object but they couldnt answer it and they became bored. In relation to vocabulary teaching, instructional media such as picture has ever y significant roles to motivate the students to learn vocabulary. And make easy to teaching material can be found in book, magazine, and postcard. Those ways of teaching and learning will not make students bored. In general the ability the employ picture in teaching and learning process. Assist the teacher to resent the material and specific instructional objectives easily. Staring from this point the writer is in interested in find out The Effectiveness Of Picture In Teaching New Vocabulary at The Second Year Student Of SMS PARTISAN Amtrak. Question to be solved in this research : Are there any positive effect using picture in teaching vocabulary? . The Purpose Of Study The aim of this research is :To know whether the of picture has positive effect in teaching vocabulary. This study has both theoretical and practical significance : 1. The theoretical significance of this study is that the result will give theoretical information about the important of picture in teaching English vocabulary. B. Practically, the result of the present study are usef ul for : The English teacher in applying picture for language instruction. Encouraging the application of picture as an easy made medium for language instruction. Giving the student an interesting technique of presenting the material in Older to improve their ability to master English vocabulary. D. Improving the writers perception and understanding on teaching g learning strategy. E. Assumption Of The Study The writer would like to state the basic assumption of this study as follows: Picture can be used to stimulate the student interest in studying n ewe vocabulary. Picture can help the student to master English vocabulary. Scope Of Study This investigation is limited to the effectiveness using pictures in teaching new vocabulary on the SMS PARTISAN AMTRAK in Academic year 2012/2013. In this case the use a animal and kinds of transportation and the others pictures in to stimulate the student ability in acquiring new vocabularies. Especially on the four skill of learning English such as speaking listening, reading and writing. G. Definition Of The Key Term. In order to make some key term Leary to void some misunderstanding of the readers. It is important to interpret and to define the meaning of the some key theory dealing with this researches : Effectiveness. The effect is something that is produced by an agency or cause a change, result, consequence ( swan, 1995 : 25) Effective is it solves problem or get a result (awn, 1995: 171). Using picture. Use : the term use stipulates the meaning of using of condition of being us deed (Horny, 1 986 : 1947) Picture is account of description for something that enables one to from a mental picture or impression of it ( Horny, 1989) Teaching Vocabulary. A. Teaching is the process of delivering something to somebody, cause somebody through oral and written terms. Another definition of teaching is giving instruction to somebody, cause somebody to know or able to do something give to somebody knowledge ( Horny, 1 974: 886). Vocabulary is a list of word and often phrases usually arranged alpha ethically and define of translated ( Pie, 1989). CHAPTER II REVIEW OF RELATED LITERATURE Concept Of Teaching Vocabulary. Language without vocabulary is nonsense. Without vocabulary nothing can be conveyed through listening, speaking, reading and writing. Therefore this makes clear scapulars makes possible for someone to do communication activities. Here are some vocabulary teaching technique according to Harmer in Saurian it (2008: 12) 1. Basis level words should be though first. It is how the word is the practiced, not how often it is practiced. Some words may be taught though components of meaning. 4. Teaching all Of subject should not separate whit their method, in this case the writer try to use visual media teaching new vocabulary, especially picture media, which is believe can raises students interest, motivation and also can be used as stimulus for students to take their attention. Stated that their are function of teaching media especially visual, they are as follow : Teaching all subject should not be separate from their methods. In this case, to rise he visual media in develop students vocabulary, especially picture media, which is believed a rise interest, motivation and can be used as stimulus for students to draw their ATT emotion. Levi and lent in Fathoms (2009 :08) stated that there are four function of teaching media especially visual media, they are as follow: Attentive function Visual media is the core, to full students interest and to direct students attention. Concentrate the subject, which is interrelated with the means of visual media that participate I n subject material. B. Affective function To know the students contentment level while they are studying reading visual text. Picture or symbol can raise students emotion and attitude, for example when students read information about war and other social life. Cognitive function Visual media can be shown from research invention which covers that visual symbol or picture accelerate comprehension and exacerbate students memories about information car message which is contained in the picture. Compensatory function Teaching media can be shown from research product that is said that visual m Edie can help a weak and show learn in reading to organize information in the text and to recall It b sack. In other words, teaching media is as spirit for a weak learner or student improving and understanding the subject material which can be set out in the form of the text or orally, for example, finding our the meaning of word mile through picture, painting, photograph, etc. Types of vocabulary Learning a language will mean nothing without learning vocabulary. Regarding the types of vocabulary quant in Meridian (2011 : 14 ) categorize vocabulary into four TTY sees : a. Listening vocabulary This type of vocabulary is developed early, since a child begins to recognize sound. It is limited only to the sound, which is associated with his experience. Speaking vocabulary This type vocabulary is also built early, that is time when the child begins to communicate with the surroundings. Although the application Of vocabulary at this Stage is very simple and it contains many of the small function words, that kind of vocabulary can make up a speech. . Vocabulary of reading and writing This types of vocabulary are developed almost at the some time. However, reading scapulars usually comes earlier than vocabulary of writing. These types of vocabulary are recognized when one has the capability of writing. Technique in Teaching Vocabulary In teaching and learning vocabulary, the learners should recognize their needs. This is important, because words are in various kinds, which make it impossible for the teacher to teach all of words. The teacher, then, should find the efficient techniques in the implementation of the teaching process classroom, to make the teacher more ready to teach the student and the teaching learning process will run fluently. The procedures in vocabulary teaching for he lower intermediate which Can be applied in junior high school student: work. Teacher chooses an area or category of vocabulary they want to Teacher ask each student to think of word in the chosen area of v scapulars. C. Each student writes some words on a piece of paper and gives it to the teacher to cheek and keep. Teacher cheek students work and distributed among the student. Each students a piece Of the paper on their table. Match the piece of paper with the correct answer, making sure one gets their on work. Student match the word key have been dealt on the whiteboard with in divination. 3. Teaching Vocabulary To know directly the regress of vocabulary teaching on the students archenemies , the writer should test the students. The writer in this section present only with the description of what to test and the types of test that could be developed in testing vocabulary. Achievement, the writer chosen two types of test that could be developed fill in and multiple choice. Media Of Instructional 1 Teaching media There any many kinds of media, one of them is media of education. Naturally, media of educations have general characteristic as has been expressed by Millennia (20 10: 14). There are . Media of education means an object, which can be touched hear d and seen. ND heard. Eng. The main stress is an the object or other things which can be seen Media of educations is a kind of visual aids in teaching and learn It is used for interaction in teaching between teacher and student s. Media of education is aids, method and also technique which in used to make communication interaction between teacher and students, more effective in teaching and learning process in the classroom. Regarding the last thing above, in this case a creative and imaginative. Teacher are demand to utilized such as easy make media which is easily made by teacher. Social students with be better understood if a teacher discussed the stricture contained in the reading as readiness activity. Question that the teacher can raise about picture may help to motivate students to study. The Else of Teaching Media Teaching vocabulary is the basic part in language teaching. The use of media is therefore, to smoothen in the process of teaching learning activity. Hopefully, the result could be optimally achieved because teaching media has great potential in stimulation and increasing students interest in learning English vocabulary. According to Sudan, (1 992 : 2) teaching media is useful in some ways : It makes the teaching more interesting and it raises students mot ovations. B. It makes the teaching material more clearly easily comprehended by student, which is the main goal of an instruction. It makes the teaching method more varieties, only in which that there is a feed back between the teacher and the student. It gives a lot chances for the students to study because the can do other activities while listening at the some time such as observation action and demonstration Media. Picture Experimental Control Textbook Picture has positive effect Explanation In this case research question for the proposal there are any effective using picture in teaching vocabulary. The writer using quantitative, where in that there are two ways for research. First, the writer chose two groups, one group it is called experimental class, and the second one it is called control class. In experimental class the students use the picture to improving their vocabulary ability, and in control class the students not use the picture but the writer use textbook or traditional method. Hypothesis Of The Study Starting from the problem of this study as started previously, as tentative answer the writer gets the following hypothesis (HA) which is said that picture has positive effective toward the students in teaching new vocabulary.

Tuesday, November 5, 2019

10 Pieces of Career Advice No One Tells You

10 Pieces of Career Advice No One Tells You If you’re job searching, you’ve probably heard a ton of advice from well meaning relatives, mentors, and friends. But you probably aren’t getting career advice from superstars- you know those mythical people who do what they love and love what they do and really make an impact in the world? Keeping in mind that not everyone will succeed following the standard cookie-cutter job advice, and that taking a few unconventional risks just might be the smartest move for you, here are a few essential pieces of advice you probably won’t get told, but that maybe you should follow.1. Job requirements are not set in stone.Yeah, yeah. It’s important not to apply to anything for which you are blatantly under- or unqualified. Even so, unless the job is academic, legal, or medical- fields in which hard skills are crucially important- what matters is usually the value you bring to the position and your willingness to hit the ground running. It’s not common to get a hiring manager to look past their checklist of requirements, but with a little ingenuity and pluck, you just might have a shot.2. Embrace imposter syndrome.A combination of control and hard work, the feeling that you’re really good at what you do, and a healthy dose of insecurity might just be the magic potion. If you constantly feel that you’re not good enough at what you do, you’ll only push yourself to do better- and soon outpace everyone who thinks they can just sit back and go through the usual motions.3. Don’t be realistic.The number one thing people are going to tell you is to be realistic. But reality is an illusion. If you dream big and work hard, you can probably accomplish the unrealistic- even the unthinkable.4. Don’t pick based on numbers.So many people are picking careers these days based on average salaries or other employment statistics. Pick what you enjoy doing and strive to work really hard at it. You can make a good living doing almost anything if you seek to work with the top people in the field and match their pace. Picking a boring job you hate just because the numbers say it’s steady? That’s a sure path to burnout or boredom.5. Let your passion develop.Doing what you like doing isn’t the same as slavishly following your passion only. Remember that some of the hardest-core passions develop over time. You could choose a smart career path that you like well enough, but which suits your particular skills and talents, your passion might just grow organically into something that will really set you up.6. Create a position.If your dream job isn’t open- or doesn’t exist- do some homework. Study your industry, research companies you’d like to work for, find your niche and then start pitching yourself. If you can solve a company’s biggest challenges or can figure out a way to show them you’d be indispensable, then you’re well on your way.7. Sta rt at the top.If you just keep sending your resume among the thousands to HR, it might take you ages to get hired. Try getting your materials in the hands of the higher-ups first. Use your network. Call in favors. Be tactful, but get yourself heard by the people who matter most at a company. When in doubt, work the decision-maker’s personal or administrative assistant. Build a relationship there and you’ll find you have a powerful ally.8. Think five years in the future.Don’t just apply to every job that seems like you would like it now. Research the company, ask a few questions, and get a sense of what it’s like to work there. Then think yourself five years into the future. What would you actually be doing at this company or in this field, once you’ve worked up from entry-level? Make decisions based on that five year plan, rather than the any-job-will-do-right-now plan.9. Your boss mattersIt doesn’t matter how great the company is. Your work experience will be dominated by who your boss is. Finding a good mentor you respect is crucial. Pick someone you can learn from, and whose inner circle you would like to aim for.10. You need more than hard skillsWhat gets you a job right out of college, or fresh in a new field, won’t get you promoted to the next level. You’ll need to become savvy at working office politics, at listening, at reading body language, at being an essential team member. You’ll always need to keep your technical skills sharp, but these soft skills are the things that are going to take you furthest in your career.